7FF 293: Why staying small could kill your house flipping or wholesaling business

November 12, 2019

About This Episode

Growth can be scary.

I hear from real estate investors all the time who want to keep their businesses “small” because they think it’s easier that way.

They think they’ll make more money if they do all the work on their own.

I used to believe this.

When I got into flipping houses, it was a side gig.

I was a “solopreneur.” I did all the work myself.

I was able to flip 1 or 2 houses per year at most.

But when I did the math…

…I was only earning about $10 to $12 per hour in my flipping business.

(Definitely NOT on the path to the income and freedom I wanted.)

I knew if I wanted more, I had to get out of my comfort zone.

I had to start treating my business like a BUSINESS.

But hiring a team, ramping up your marketing, systematizing your business… this stuff can seem complicated and intimidating at first.

So a lot of investors hold back…

…and as a result, they stay “small.”

If that’s where you’re at right now, I want to help you break through some of that uncertainty and hesitation.

On today’s episode of the podcast, I’m chatting with my friend Marina Sud, who’s story might sound familiar to a lot of investors reading this.

Her story is a lot like mine…

She got into wholesaling a few years ago.

And up until last year, she was “going it alone,” handling just about every aspect of the business herself.

But she wasn’t doing deals consistently…

And at one point, she ended up with just $100 to her name and nearly lost her own home.

She didn’t give up, though…

…and just over a year ago, she realized she needed to hire someone to fill in a major gap she was struggling with in her business.

The following year (this past year), she did 55 deals.

She’s on track to do even more this year.

And this is just the beginning… her business has COMPLETELY changed.

Today, we’re digging into her story and talking about what she went through to reach the growth trajectory she’s on now…

…and whether you’re new to real estate investing or you’ve been in this business for a while, there are some HUGE takeaways in here.

Listen in!

Free Resources / Downloads

5F Framework

A business framework that creates consistency within your flipping business by giving you a tested roadmap to building real estate wealth.
5 Proven Steps to Build Active and Passive Income in Real Estate (FREE!)

Get Access Now

Freedom Number Calculator

The 2-Minute Exercise That Shows You Exactly How to Build Toward Your Life of Freedom.This quick (and powerful) quiz will help you calculate exactly how many deals you need to support your ideal lifestyle and how close you already are. Most investors don’t fail from lack of effort, they fail from lack of direction. No guesswork. No fluff. Just a clear target—and a plan to make it real.

Get Access Now

Adam Whitney’s Seller Call Script

Use the same script Adam uses while on the phone with sellers

Get Access Now

Off-Market Deals on Demand

Get the UltimateOFF-MARKET DEALS Starter Pack...For FREE! Niche lists, seller strategies, a hyper-local market tracker, and a bonus!

Get Access Now

Grow Your House Flipping / Wholesaling Business WITHOUT Guesswork or Trial-and-Error

Find out EXACTLY what you need to be working on TODAY to do more deals, make more money, and free up your time.

Explore More Episodes...

7FF 773: What Trump’s Tariffs Mean for Real Estate

March 18, 2025

Trump’s tariffs are hitting social media and headlines everywhere. Some investors are already feeling the effects. Here are the top six things you need to know.

Full Episode >

7FF 772: He Flipped 1 House and Made $286K (Crazy Story)

March 13, 2025

In this episode, Ralph Rivera shares how he scaled his business and began taking on multi-million-dollar flips. Hear how he made $286K on a single flip, the lessons he learned along the way, and why it's important to know your market.

Full Episode >

7FF 771: Use This 1 Tool for Managing Remote Deals (It Does EVERYTHING)

March 11, 2025

In this episode I sit down with Steve Cohen, the founder of Investor Boots to break down how top investors are using next level technology to get detailed property reports, video walkthroughs, and accountability tracking to close more deals.

Full Episode >

7FF 770: “Should I Flip Houses or Buy Rentals?”

March 7, 2025

Should you flip houses for quick cash or invest in rentals for long-term wealth? I’m breaking down both strategies, their risks, and how to leverage them so you can decide which path fits your goals.

Full Episode >

7FF 769: How to Start Flipping Houses [Step-By-Step Guide]

March 4, 2025

In this episode I take you through the 8 steps of flipping houses. I cover everything from building your team to securing financing and maximizing profits. Follow this process that successful investors use to scale their businesses.

Full Episode >

7FF 768: This 1 Thing is Holding You Back From Success

March 3, 2025

Most people avoid the one thing that could make the biggest impact on their goals. Sam Scapellato shares his journey of overcoming discomfort, building accountability, and taking massive action to grow his real estate business.

Full Episode >

Ready to Build a Business That Finally Works?

Ready to find your tribe?

Don’t stay stuck in chaos or settle for another year of inconsistency. Join a serious community of operators who are building businesses that matter. This is your moment.

Click below and we’ll help you determine which program is the best fit for you.