7FF 886: The 30% Rule Most Flippers Are Ignoring in 2026

August 20, 2026

About This Episode

Most flippers still buy like it's 2021, and that's creating a large problem for investors. This is part four, the finale, of my four-part 2026 House Flipping Market Report series, and today I'm giving you the exact underwriting rules that survived this market.

Rule number one, and the most important thing in this whole episode: you need a 30% cushion. The profit on a flip gets locked in the day you buy, not the day you sell, and there's no rehab, no granite countertop, no upgrade that fixes a bad number on the front end.

In this episode, I don't stop there. I get into the rehab landmine hiding in the age of homes being flipped right now, and why your gut is still pricing hold times off a market that doesn't exist anymore.

I break down the exit strategy 71% of flippers are now building into every deal, the deal killer nobody underwrites for until it's too late, and who you actually need to be selling to if you want a clean exit in this market.

Run your next deal against these five rules. Be honest about where you're weak.

If you want the full 2026 House Flipping Market Report, download it free here:
https://offers.7figureflipping.com/investor-market-report-page

Free Resources / Downloads

5F Framework

A business framework that creates consistency within your flipping business by giving you a tested roadmap to building real estate wealth.
5 Proven Steps to Build Active and Passive Income in Real Estate (FREE!)

Get Access Now

Freedom Number Calculator

The 2-Minute Exercise That Shows You Exactly How to Build Toward Your Life of Freedom.This quick (and powerful) quiz will help you calculate exactly how many deals you need to support your ideal lifestyle and how close you already are. Most investors don’t fail from lack of effort, they fail from lack of direction. No guesswork. No fluff. Just a clear target—and a plan to make it real.

Get Access Now

Adam Whitney’s Seller Call Script

Use the same script Adam uses while on the phone with sellers

Get Access Now

Off-Market Deals on Demand

Get the UltimateOFF-MARKET DEALS Starter Pack...For FREE! Niche lists, seller strategies, a hyper-local market tracker, and a bonus!

Get Access Now

Grow Your House Flipping / Wholesaling Business WITHOUT Guesswork or Trial-and-Error

Find out EXACTLY what you need to be working on TODAY to do more deals, make more money, and free up your time.

Explore More Episodes...

7FF 778: Why You Need to Track “Burn Rate” (Avoid This $10k Mistake)

April 8, 2025

Burn rate, marketing trends, and equity over income… on today’s episode I’m hanging out with Sam and Will from Auxilee Bookkeeping breaking down the numbers real estate investors must track if they want to build real wealth. A lot of house flippers have no idea if they’re profitable. In this episode, we dig into why that happens and how to fix it.

Full Episode >

7FF 777: Use This “Secret Weapon” to Close More Deals

April 2, 2025

I sit down with Daniel McClam, the owner of InvestorBase, as he breaks down the latest features transforming the real estate investing landscape. We explore how InvestorBase gives investors a competitive edge and streamlines deal-making like never before.

Full Episode >

7FF 776: Will Mortgage Rates EVER Go Below 5%?

March 27, 2025

Everyone’s asking if mortgage rates will drop below 5%. But that’s the wrong question. In this episode, we dig into what’s really happening with the housing market, why affordability is still out of reach for most people, and what this means for real estate investors.

Full Episode >

7FF 775: Flipping vs Wholesaling: Which Should You Start With?

March 25, 2025

A lot of people think that the best way to start in real estate is wholesaling first, then getting into flipping houses later. In this episode, I’m revealing a hidden truth about these two strategies that could change your entire approach.

Full Episode >

7FF 774: Is the Housing Market Going Up In Flames???

March 20, 2025

Every year, the media claims a real estate market crash is coming. But is it really? Today I’m breaking down the historical patterns of the real estate market over the last 10 years to get to the bottom of this. No more noise… just facts.

Full Episode >

7FF 773: What Trump’s Tariffs Mean for Real Estate

March 18, 2025

Trump’s tariffs are hitting social media and headlines everywhere. Some investors are already feeling the effects. Here are the top six things you need to know.

Full Episode >

Ready to Build a Business That Finally Works?

Ready to find your tribe?

Don’t stay stuck in chaos or settle for another year of inconsistency. Join a serious community of operators who are building businesses that matter. This is your moment.

Click below and we’ll help you determine which program is the best fit for you.