Using Personality Profiles to Craft the Perfect Team with Matt White

May 12, 2020

About This Episode

In this episode, Bill Allen sits down with hiring coach and personality profile expert, Matt White.

Matt provides personality profiling for 7 Figure Flipping and Blackjack Real Estate to optimize both new hires and employee performance. Bill calls Matt “the best thing that could have happened to my business.”

​​He is an Executive Advisor at Culture Index, a strategic advisory firm that works exclusively with entrepreneurs, CEOs, and business leaders to scale and transform organizations using applied analytical traits.

Matt and Bill discuss how to get to know yourself, how to get to know your team, and how to hire the right fit for your real estate business.

It’s a game changer.

Learn more at https://www.cindexinc.com/

Listen in iTunes
Enjoy the podcast? Subscribe and leave us a review!

To hear all episodes of the podcast, visit https://7figureflipping.com/podcast.

Highlights From the Interview

Matt: If you don’t know who you are, if you don’t know yourself, it’s going to be difficult to lead others. So we use personality profile data to help entrepreneurs scale their business.

Human beings are your greatest leading indicator of P&L performance. If we’re not taking advantage of psychometrics to help scale the business, we’re leaving a lot of money on the table. It’s about hiring, but it’s even more so about a bump in productivity from your current team.

Bill: When do I really care about the quality of the person I’m hiring? It’s when we’re under pressure and we have to perform. A lot of times a person can hide their personality until stress comes.  

Matt: When we talk about a personality, you’ve got your traits that are inherent in you. Most experts say that your personality is fully developed by the age of 12. There are seven work related traits we measure with the Culture Index. Those seven traits will determine who a person is and what they will do in their role with your business. These traits are most evident in two situations: when a person is under stress, and when a person is at home.

Bill: Understanding an employee’s personality is not just about getting maximum productivity. It’s also about making people feel like they are a part of the team and that they love what they do.

I really want to be in my world, where I am fueled up instead of drained out when I go to work.

Now that we’ve implemented this program, and we’ve hired people this way and we’ve managed them this way, employees come to me and say, “You know, I’ve never had a boss who has ever actually cared what I thought or cared about my quality of life at work.”

In fact, I’ve let some people go and received a message from them six months later saying, “Thank you. I found what I really loved doing.”

Matt: There are a lot of us as entrepreneurs who live life figuring it out on our own. We naturally assume that other people can do that as well. Then we put them in roles that require them to be autonomous when they’ve always been told what to do. We’re making their life really hard.

Free Resources / Downloads

5F Framework

A business framework that creates consistency within your flipping business by giving you a tested roadmap to building real estate wealth.
5 Proven Steps to Build Active and Passive Income in Real Estate (FREE!)

Get Access Now

Freedom Number Calculator

The 2-Minute Exercise That Shows You Exactly How to Build Toward Your Life of Freedom.This quick (and powerful) quiz will help you calculate exactly how many deals you need to support your ideal lifestyle and how close you already are. Most investors don’t fail from lack of effort, they fail from lack of direction. No guesswork. No fluff. Just a clear target—and a plan to make it real.

Get Access Now

Adam Whitney’s Seller Call Script

Use the same script Adam uses while on the phone with sellers

Get Access Now

Off-Market Deals on Demand

Get the UltimateOFF-MARKET DEALS Starter Pack...For FREE! Niche lists, seller strategies, a hyper-local market tracker, and a bonus!

Get Access Now

Grow Your House Flipping / Wholesaling Business WITHOUT Guesswork or Trial-and-Error

Find out EXACTLY what you need to be working on TODAY to do more deals, make more money, and free up your time.

Explore More Episodes...

7FF 827: Lessons from 40,000 Flips (and a $1B Company)

October 9, 2025

Adam sits down with Bobby Triplett, VP of Offerpad Renovate, who’s managed 40,000+ flips for REITs and hedge funds. He breaks down what a real win looks like in this market, how to scale, manage crews, and protect profit without losing your sanity.

Full Episode >

7FF 826: Inside a Lender’s Brain (100% Financing Breakdown)

October 7, 2025

Jessica Reynolds from American Heritage Lending unpacks how investors can get 100% loan-to-cost financing. She explains why buying right is your down payment, how lenders think, and what gets deals funded fast, even if you’re new.

Full Episode >

7FF 825: State Of The Market & Protecting Yourself in 2026 With J. Scott

October 2, 2025

Adam sits down with former BiggerPockets co-host J Scott, who flipped 500+ houses. Together, they break down the state of the market and how to protect yourself from future market crashes with the $1000/hour decision mindset.

Full Episode >

7FF 824: The 1% Rule That Protects Every Deal I Buy

September 30, 2025

Adam Whitney reveals how investors use the 1% rule for underwriting and Dr. Sheri Fluellen’s “failure immunity” to protect in downturns, avoid crash panic, and keep building wins with confidence when others hesitate.

Full Episode >

7FF 823: Using AI & “Tactical Patience” to Grow a Paid-Off Rental Portfolio

September 25, 2025

Jonathan and Lauren Weathers have built one of the most efficient flipping businesses I’ve seen by practicing what I call tactical patience. We dig into their strategy, how they’ve systematized their business, and how they’re now using AI to stay on top.

Full Episode >

7FF 822: Why I Got More From This Trip Than I Could Ever Give

September 23, 2025

Adam Whitney recently joined the 7 Figure Foundation to help build 3 homes in just 2 days for families living in shacks, including one where a daughter has the chance to become a doctor. It's a powerful look at how real estate can create life-changing opportunities.

Full Episode >

Ready to Build a Business That Finally Works?

Ready to find your tribe?

Don’t stay stuck in chaos or settle for another year of inconsistency. Join a serious community of operators who are building businesses that matter. This is your moment.

Click below and we’ll help you determine which program is the best fit for you.