The 5 Secrets to Creating Win-Win Deals: Interview With Bob Burg

February 27, 2020

About This Episode

When I first got into real estate investing, I hated to spend money.

So I would go to the library and check out books.

I read books about real estate, business systems, personal growth, and so on.

But there was one issue I couldn’t wrap my head around at first…

As investors, we buy houses at a discount.

We go to sellers and we make below-retail offers.

This is where our profit comes from.

But what’s in it for the SELLER?

Why would any seller accept one of these low offers?

This used to bother me.

Then on one of my trips to the library, I picked up a book I’ll never forget.

It changed how I thought about everything.

It was “The Go-Giver” by Bob Burg.

And it taught me a lot…

But one of the biggest things it taught me was how to create “win-win” deals.

It gave me the answer to “What’s in it for the seller?”

This book is powerful…

And for the past couple months, I’ve been trying to get Bob Burg himself to come on the podcast and share his insights.

Well, I’m happy to announce that it finally happened…

Bob and I hung out for about 45 minutes while he shared the 5 secrets to excelling in business and in life.

(The same 5 secrets that helped me close more deals when I was getting started.)

Check out the interview above!

I give a copy of “The Go-Giver” to EVERYONE who joins the 7 Figure Altitude group. That’s how important this book is.If you’ve never read, it, go get a copy (it’s life changing and it’s a quick read).

Our community is built around the principles of abundance and giving value to others. If you’re an experienced house flipper or wholesaler and you’re ready to surround yourself with other serious investors driven by the same “go-giver” mentality that Bob talks about in this podcast episode, then I invite you to apply to join us in 7 Figure Altitude.

CLICK HERE to Apply to Join 7 Figure Altitude >>

To learn more about Bob and check out all of his work, head over to his website, Burg.com!

One of the most powerful outcomes of Bob’s “go-giver” approach to business is that it naturally leads to authentic word-of-mouth marketing and massive amounts of referral customers. Bob has built an entire training system around the concept of “Endless Referrals.” If you want to generate a flood of free referral customers for your business, head over to EndlessReferrals.com to learn more.

Bob referenced a specific “secret” in this episode that he broke down in detail on his blog. You can check it out here.

Free Resources / Downloads

5F Framework

A business framework that creates consistency within your flipping business by giving you a tested roadmap to building real estate wealth.
5 Proven Steps to Build Active and Passive Income in Real Estate (FREE!)

Get Access Now

Freedom Number Calculator

The 2-Minute Exercise That Shows You Exactly How to Build Toward Your Life of Freedom.This quick (and powerful) quiz will help you calculate exactly how many deals you need to support your ideal lifestyle and how close you already are. Most investors don’t fail from lack of effort, they fail from lack of direction. No guesswork. No fluff. Just a clear target—and a plan to make it real.

Get Access Now

Adam Whitney’s Seller Call Script

Use the same script Adam uses while on the phone with sellers

Get Access Now

Off-Market Deals on Demand

Get the UltimateOFF-MARKET DEALS Starter Pack...For FREE! Niche lists, seller strategies, a hyper-local market tracker, and a bonus!

Get Access Now

Grow Your House Flipping / Wholesaling Business WITHOUT Guesswork or Trial-and-Error

Find out EXACTLY what you need to be working on TODAY to do more deals, make more money, and free up your time.

Explore More Episodes...

7FF 755: Return on Equity Explained (& Why You Need to Track It)

December 12, 2024

Return on equity (ROE) is a critical metric. It helps you determine if your property’s equity is working hard enough for you—or if it’s time to reinvest that capital somewhere else.

Full Episode >

7FF 754: Cracking the Code on Cash Flow

December 10, 2024

Cash flow tells your property’s real story. In part two of this series, I’m breaking down the cost of owning a property, especially if you want to grow your rental portfolio.

Full Episode >

7FF 753: 2024 Market RECAP! (And Looking Ahead to 2025)

December 5, 2024

2024 was a wild ride for real estate. The next two years are your chance to set up for long-term wins. Listen in now to get my takeaways from 2024 and what I’m anticipating in 2025!

Full Episode >

7FF 751: Part I: Should I Keep This Property???

December 3, 2024

In this three-part Tactics Tuesday series, I’m laying out the framework I use to evaluate rental properties. In this first episode, we’re going to focus on one of the most crucial factors: equity.

Full Episode >

7FF 750: This New AI List Building Tool is UNREAL

November 26, 2024

AI is revolutionizing real estate investing. From identifying hidden deals to creating niche lists that no one else can replicate, these tools are going to give investors a serious edge in today’s competitive market.

Full Episode >

7FF 749: Should Real Estate Investors Stay in Florida? And When Should You List a House?

November 21, 2024

Florida’s housing market has more inventory today than it's had since 2019. From booming housing prices to 5 hurricanes in the past year, is Florida still worth the time and money for investors?

Full Episode >

Ready to Build a Business That Finally Works?

Ready to find your tribe?

Don’t stay stuck in chaos or settle for another year of inconsistency. Join a serious community of operators who are building businesses that matter. This is your moment.

Click below and we’ll help you determine which program is the best fit for you.